Patchwork



Branding & Design Strategy
Branding & Design Strategy
Branding & Design Strategy
Year
2025
Client
Patchwork
Service
Branding & Design Strategy
Year
2025
Client
Patchwork
Service
Branding & Design Strategy
Year
2025
Client
Patchwork
Service
Branding & Design Strategy












Solution
Patchwork was developed through extensive research into youth culture, mental health communication, and participatory design methods. The strategy centered on making young people not just the audience but the contributors, weaving their own artwork into the visual identity to foster authenticity and belonging. By grounding the design in research and lived experiences, Patchwork became more than a zine. It served as a supportive platform that encouraged dialogue, reduced stigma, and built trust with its readers.
Solution
Patchwork was developed through extensive research into youth culture, mental health communication, and participatory design methods. The strategy centered on making young people not just the audience but the contributors, weaving their own artwork into the visual identity to foster authenticity and belonging. By grounding the design in research and lived experiences, Patchwork became more than a zine. It served as a supportive platform that encouraged dialogue, reduced stigma, and built trust with its readers.
Solution
Patchwork was developed through extensive research into youth culture, mental health communication, and participatory design methods. The strategy centered on making young people not just the audience but the contributors, weaving their own artwork into the visual identity to foster authenticity and belonging. By grounding the design in research and lived experiences, Patchwork became more than a zine. It served as a supportive platform that encouraged dialogue, reduced stigma, and built trust with its readers.
Athens Marathon Museum
Ukiyo Fiber Art Festival
Athens Marathon Museum
Ukiyo Fiber Art Festival
Athens Marathon Museum
Ukiyo Fiber Art Festival